Aashni + Co

UK’s leading, South Asian High Fashion Bridal and Beauty Showcase, Aashni + Co Wedding Show, returns to The Dorchester

Aashni + Co
Anita Dongre

Following its continued success year on year, and now an annual fixture on the fashion calendar, the UK’s leading, South Asian high fashion, bridal and beauty extravaganza, Aashni + Co Wedding Show will return bigger and better than ever before at its usual residence at The Dorchester, Mayfair on Sunday 13thJanuary 2019.

Aashni + Co

Continuing to surpass itself and the expectations of discerning fashionista’s and brides-to-be annually, Aashni + Co Wedding Show 2019 will once again transform one of the world’s most iconic, luxury venue destinations into a wonderland of bridal and beauty luxe.  Some of India and Pakistan’s most celebrated designers will once again descend on the Capital to present their latest bridal and couture collections on one high-end platform, from established, A-list fashion houses to the most sought after new-gen talents. Showcasing alongside them will be the leading names in fine jewellery, accessories and wedding/occasion services, with visitors having the opportunity of meeting their favourite and wish list designers and suppliers in person, accessibility being key to the show.

Aashni + Co

Previous participating designers have included a who’s who curation of the leading fashion and bridal brands from India and Pakistan, uniting heritage fashion houses with the crème of new gen such as Sabyasachi, Manish Malhotra, Anamika Khanna, Tarun Tahiliani, Gaurav Gupta, Rimple & Harpreet Narula, Gaurang, Shyamal & Bhumika, Varun Bahl, Anushree Reddy, SVA, Ridhima Bhasin, Ridhi Mehra, House of Masaba, Faraz Manan, Elan, Shehla Chatoor and many more.

Aashni + Co

2018 being the year of the Bollywood celebrity wedding, with A-list actresses Sonam Kapoor, Deepika Padukone and Priyanka Chopra tying the knot in true Bollywood grandeur and style, inspired brides-to-be will have the opportunity of shopping for the collections and bridal trousseau’s of some of the leading fashion designers from the Bollywood fraternity at Aashni + Co Wedding Show.

Aashni + Co

Style council will also be provided during the day through a series of masterclasses with some of the most internationally respected names in styling, makeup artistry, wedding planning and the fashion and beauty blogosphere. The full list of participating exhibitors and influencer panellists will be announced shortly.

Aashni + Co
Anita Dongre

January being the seasonal buying and browsing period for Summer brides and grooms, Aashni + Co Wedding Show 2018 will curate the latest bridal, occasion wear and couture collections from the top tier of the South Asian design spectrum, alongside the leading brand names in jewellery, accessories and wedding services. The luxe backdrop of The Dorchester will be further transformed through floral styling and production design by Zita Elze, an award-winning artist, designer, teacher, creator of the Living Embroidery Bridal collection and design consultant.

Aashni + Co Wedding Show
The Dorchester, 53 Park Lane, Mayfair, London W1K 1QA
Sunday 13th January 2019, 11.00am – 6.30pm
Ticket purchase via website: www.wslondon.com

Pakistan Fashion Week

Pakistan Fashion Week: London Hilton, Park Lane

Pakistan Fashion Week
HSY
Pakistan Fashion Week
HSY

Pakistan Fashion Week by Riwayat kicked off in super style at the London Hilton hotel, Park Lane with a stunning display of spectacular fashion this weekend.   The 13th Pakistan Fashion Week was headlined by model and actress Fouzia Aman and luxury pret shows portraying an impressive 29 designers and an unprecedented number of visitors and guests who attended.  Bride Icon have put together some of our favourite highlights of the Grand Finale show and we are sure you will love the exquisite Pakistan designer creations!

Pakistan Fashion Week
Sheeba Kapadia
Pakistan Fashion Week
Sheeba Kapadia
Pakistan Fashion Week
Sheeba Kapadia

Adnan Ansari and Chris East have become renowned for delivering Pakistani fashion to the UK market without packing their suitcase or costly travel abroad. The shows and exhibition draw audiences from all over the UK and provide an opportunity to speak to designers to create bespoke wedding attire.

Pakistan Fashion Week
Shakeel’s by Danish
Pakistan Fashion Week
Shakeel’s by Danish

PFW13 is the main UK exhibitor of the flourishing Pakistani clothing industry, collaborating with designers to make their services available in a one-stop experience. Designers included HSY, Maheen Khan, Fahad Hussayn, Gogi by Hassan Riaz, Moazzam Abbasi, Hamna Amir, and Sadaf Amir.

Pakistan fashion week
MNR Studio by Mohsin Naveed Ranjah
Pakistan Fashion Week
MNR Studio by Mohsin Naveed Ranjah
Pakistan Fashion Week
MNR Studio by Mohsin Naveed Ranjah

PFW13 has also seen the launch of Pret a Pak, the exclusive official Riwayat online store listing multiple designers with convenient access from an app.

Pakistan Fashion Week
Fahad Hussain

Adnan Ansari, Co-Founder and Creative Director for Riwayat said, “We are pleased with the feedback of all for our event, and with a 36 meter long ramp to allow so many more to be in the front row. Riwayat is thrilled to be able hold these shows with such a receptive audience, this drives us to deliver our best experience yet!”

Pakistan Fashion Week
Boheme by Kanwal
Pakistan Fashion Week
Boheme by Kanwal
Pakistan Fashion Week
Moazzam Abassi
Moazzam Abassi

Further information about PFW and Riwayat please visit  www.riwayat.london

Pakistan Fashion Week
Sheeba Kapadia

Credits:
Creative Director & Choreography by Adnan Ansari
Produced by a Chris East
Official Photography by Shahid Malik @iamshahidmalik
Styled by Nabila
Model coordination by Muneer Muhammad
Hair and Makeup by Saima Kiran
Media partners ARY
PR Enigme Internationale

Aashni & Co

Bridal Designer Sabyasachi To Feature @ Aashni & Co Wedding Show 2018

Aashni & CoIndian fashion luminary, Sabyasachi, will be among the coveted lineup of couturiers participating in the UK’s leading, South Asian high fashion extravaganza, Aashni + Co Wedding Show 2018, taking place at Somerset House, London on 21st January 2018.  Today, with four flagship stores across India under his eponymous label, Sabyasachi; formidable national and global collaborations; as well as a strong foothold in the Indian film and television industry, Sabyasachi Mukherjee is a revered and celebrated name in the fashion fraternity and is especially credited with refreshing memories of India’s halcyon past with his signature products and profoundly vivid imagery. 

Aashni & CoEvery Sabyasachi product is lovingly and painstakingly created by the skilled hands of artisanal craftmen using traditional techniques passed on through generations. The House of Sabyasachi keeps artisanal craftsmanship, heritage, creativity, exceptional quality and par excellence service at the core of all its activities. Each handcrafted product is unique and each experience is memorable. The brand’s bridal couture is reflective of women and men who are modern but are also deeply rooted in tradition. Visitors to the Aashni + Co Wedding Show will have the opportunity of meeting the designer in person.

After three successful residencies at The Dorchester, Mayfair, Aashni + Co Wedding Show 2018 will transform one of the UK’s leading cultural venues, Somerset House, into a wonderland for discerning brides and fashionistas alike, setting a landmark precedent in the South Asian fashion and bridal sector in the UK. Some of India and Pakistan’s most celebrated designers will once again descend on the Capital to present their latest bridal and couture collections on one high-end platform. Showcasing alongside them will be the leading names in fine jewellery, accessories and wedding/ occasion services, with visitors having the opportunity of meeting their favourite and wish list designers and suppliers in person, accessibility being key to the show.

Aashni & CoParticipating brands to exhibit in the Department of Clothing will be: Sabyasachi, Tarun Tahiliani, Gaurav Gupta, Rimple & Harpreet Narula, Astha Narang, Bageecha, Elan, Gaurang, Mishru, Samant Chauhan, Shantanu & Nikhil, Shehla Chatoor, Shyamal & Bhumika and Varun & Nidhika.

Exhibiting brands in the Department of Fine Jewellery will be: Amrapali, Araaya, Birdhichand Ghanshyamdas Jewellers, Jaipur Gems, Jewels by Queenie, Khanna Jewellers, Moksh, Rose Diamonds and Sunita Shekhawat.

Participating names in the Department for Jewellery and Accessories will be: Aamir Naveed, Ahujasons, Ambreen Ahmed, Amishi London, Chakra, Isharya, Outhouse, Paraphernalia, Rani Pink, Rusaru, RWS, Shaan Mu and The Wedding House.

Style council will also be provided during the day through a series of intimate masterclasses with some of the most internationally respected names in styling, makeup artistry, wedding planning and the fashion and beauty blogosphere.

Aashni & CoJanuary being the seasonal buying and browsing period for Summer brides and grooms, Aashni + Co Wedding Show 2018 will curate the latest bridal, occasion wear and couture collections from the top tier of the South Asian design spectrum, alongside the leading brand names in jewellery, accessories and wedding services. The grandiose of Somerset House will be further transformed through floral styling by Zita Elze, an award-winning artist, designer, teacher, creator of the Living Embroidery Bridal collection and design consultant.

 

Aashni + Co Wedding Show
Somerset House, Strand, London WC2R 1LA on
21st January 2018, 10.30am – 6.30pm

Standard Tickets: £25
Additional Masterclass Tickets to be announced shortly
Ticket purchase via:  Website: www.wslondon.com
or  Email: weddingshow@aashniandco.com

 

 

Pakistan Fashion

Pakistan Fashion Week 12 in London, UK

 

 

Pakistan Fashion

 

Riwayat has delivered its best show to date in the heart of London, Pakistan Fashion Week 12 (#PFW12) was held at Hilton Hotel on Park Lane over this weekend. Headlined by model and actress Eshal Fayyaz, the luxury pret show displayed an impressive 26 designers and an unprecedented footfall of 3,500 attendees.

 

Pakistan Fashion
Aisha Imran 

Adnan Ansari choreographed the event, a return to his core passion, and first after 12 years, a vibrant display of trends, textiles and styling. The access for many Londoners and others who travelled across the UK to see the shows is invaluable, allowing access to Pakistani designers without leaving the country.

 

Pakistan Fashion

Fahad Hussayn

Pakistan Fashion
Reema Ahsan
Pakistan Fashion
Reema Ahsan

 

PFW12 has become the main UK exhibitor of the flourishing Pakistani clothing industry, collaborating with designers to make their services available in a one-stop experience. Designers included Maheen Khan, Agha Noor, ZUNN, Moazzam Abbasi, Hamna Amir, Rani Emaan, Rana Noman and Rangoli.  The show used 26 models with an inclusive and diverse approach.

Pakistan Fashion
Zunuj
Pakistan Fashion
Zunuj

Chris East, Co-Founder and Producer for Riwayat said, “We are pleased with the feedback and turnout, our custom made ramp was 32 meters to allow so many more to be in the front row and more of our audience to see the show with full views. Riwayat is thrilled to be able hold these shows with such a receptive audience, this drives us to deliver our best experience yet!”.

Pakistan Fashion
Reema Ahsan
Pakistan Fashion
Saira Shakira

 

Pakistan Fashion

Rana Noman


Credits:

Produced and directed by Riwayat

Powered by East Shopping Centre

Patron sponsor Hashmi

Official Photographer and pictures courtesy of:  Shahid Malik @iamshahidmalik

Styled by Nabila

Hair and Makeup by Saima Kiran 

PR by Enigme Internationale

Pakistan Fashion

Pakistan Fashion Week, London 2017

Pakistan Fashion
Asaaleh

Pakistan Fashion week took place in London’s historic Lancaster House this week, which witnessed the first Pakistani celebration of fashion in its two hundred year history. The eleventh season of Pakistan Fashion featured over 40 of Pakistan’s leading and emerging designers presenting their latest collections. With leading Pakistani models Fouzia Aman, Fia khan and Eshal Fayyaz walking the ramp, Bride Icon have selected some of our favourite looks from Asaaaleh, Aisha Imran, Uzma Babar and Lajwanti.

Pakistan Fashion

Asaaleh

The production was designed by event directors Riwayat and led by the accomplished Creative Director Adnan Ansari, which incorporated the 70th anniversary celebrations of Pakistan’s independence. Organised in partnership with the High Commission of Pakistan, London, the event was one of a series of events planned by His Excellency Syed Ibne Abbas, Pakistan’s Ambassador to the UK.

Pakistan Fashion
Aisha Imran
Pakistan Fashion
Aisha Imran

Over two thousand people registered for the event which saw a catwalk run through the three grand halls of the Royal Palace. Ambassadors from a large number of London based embassies joined the celebrations, which included a nine room exhibition allowing the guests to talk with the designers and buy from their collections.

Pakistan Fashion
Uzma Babar
Pakistan Fashion
Uzma Babar

Fashion is one of Pakistan’s leading export industries and runs to a multi-billion pound industry and growing. Events profiling the leading names of that industry serve to challenge the West’s perceptions of Pakistan and increase the trading links between our two nations.

Adnan Ansari, Creative Director at Riwayat said “It was a privilege to work so closely with the High Commission to deliver this hugely successful event. Their commitment to deliver a truly inspiring event matched with Riwayat’s expertise and ability to deliver was a powerful force. We are so proud of our Pakistan and so proud to present it’s best face on a huge platform in London.”

Pakistan Fashion
Lajwanti
Pakistan Fashion
Lajwanti

Event Directed by Riwayat
Commissioned by Pakistan High Commission, London
Head Stylist Nabila
Consultant Advisor Maheen Khan
Hair and Make up Saima Kiran
Choreographer Hajira Ahmad of EBH
Official Photographer Shahid Malik
PR Enigme Internationale

Maria B

Maria B @ Fashion Parade Bride, London 2017

Maria B

One of Pakistan’s renowned designers, Maria B presented her luxurious collection for the first time at Fashion Parade Bride in London this week.  From what we have gathered after speaking to this very astute designer, she has loved every moment of it – from the prestigious One Marylebone venue to the real buzz that Fashion Parade Bride has generated.  The exclusive invite-only event is founded by Sadia Siddiqui, CEO at Mustang Productions to showcase some of the leading Pakistani fashion designers.

Maria B’s spectacular range seen here in London was something that came close from her heart after a recent inspirational trip to Turkey.  She almost immediately fell in love with the East meets West fusion elements and the splendid architecture which interacted effortlessly within the origins of nature itself – of course, prompting the collection to be named the ‘Blooms of Ismail’.

Made with the UK audience in mind the collection has never been shown in Pakistan or photographed before! With a very feminine, clean and non-fussy bridal and luxury pret range, Maria B has created these designs using modern fundamentals to celebrate being a woman, but also included a little something with a Western sensibility for Asian women in the UK.

Maria BMaria B

Maria B started as a small brand 18 years ago with a huge desire to create ready-to-wear and affordable fashion.  Today, however, Maria B has 30 outlets in Pakistan and exports to 12 different countries in the world – including 12 labels under the umbrella of Maria B.  So in terms of what is so unique about Maria B – well she’s an entrepreneur and a designer.  Maria B had a vision that Pakistani fashion was previously non-existent but over the years she has contributed to building retail and fashion in Pakistan as a formidable industry and is very proud of it!

Maria BMaria B

We asked Maria B if there was one Bride Icon that she would love to create a special dress for who would it be?  The answer of course was Angelina Jolie for everything that she represents – her strong love, her humanity, her strength and her femininity!  Thank you Maria B for talking to Bride Icon!

 

Maria BMaria B©Bride Icon

Fashion Parade

Fashion Parade Bride & Luxury Pret: Monday, 6th Feb 2017 @ One Marylebone, London

Fashion Parade

Mustang Productions will celebrate Pakistan’s 70 years of Independence on Monday 6th February 2017 with the inaugural Fashion Parade Bride & Luxury Prêt, powered by Studio by TCS, at London’s historic former church, One Marylebone.  The exclusive event will showcase Pakistani bridal and luxury prêt collections, to an audience of London and South Asia’s elite, from the industries of fashion, media, business and finance.

Some of Pakistan’s leading designers will feature collections on the catwalk, including Nilofer Shahid, Nomi Ansari, HSY, Shamaeel Ansari, Maria B, Faiza Samee, Saira Rizwan, Rani Emaan, Seher Tareen,
Tena Durrani and Sherezad Jewellery. Hair and makeup by the dynamic duo, Aamir and Ambreen will complete each bridal look with a flawless finish.

For the first time in the history of Fashion Parade, consumers can purchase the showcasing designers collections via Studio by TCS, the headline sponsor of Fashion Parade Bride, and an exciting new fashion portal.

Fashion Parade BrideFashion Parade (FP) is the brainchild of entrepreneur Sadia Siddiqui, who launched her first fashion event five years ago, presenting luxury South Asian couture to a British audience.  Fashion Parade Bride is the newest addition to the FP platform. “I created FP four years ago with the view of promoting Asian designers on a quality platform targeted to an international audience,” explains Sadia.

“Pakistan’s fashion industry has come a long way in the last 70 years, with Pakistani designers at par with some of the world’s best. The design philosophy and ethics in Pakistan today reflect its culture and heritage, and combining an international appeal. It is an honour and privilege for me to showcase Pakistan’s leading and emerging designers to an international audience on the FP platform, with an aim to get Asian and in particular, Pakistani fashion recognised and appreciated on an international level.”

One Marylebone is a Grade I listed building and one of London’s most historic sites. It was chosen to host the inaugural Fashion Parade Bride in this milestone year to combine English heritage and Pakistani culture, as FP commemorates Pakistan’s Independence.

Mustang Productions has partnered with the British Asian Trust, a charity founded by HRH The Prince of Wales to transform lives in South Asia. The funds raised during Fashion Parade Bride will go towards life-changing programmes in the Trust’s children’s projects.